visualfounder at desk. holds up a printed termination email.
voiceoverwe fired our biggest customer last year. they were forty percent of our revenue.
business short-form is overrun with vague founder cliches. the scripts that build pipeline now are specific — real numbers, real customers, real failures. the generator writes business scripts where every claim is concrete enough to be screenshotted.
a 60s short about a startup that fired their largest customer — the one paying for 40% of revenue — and why.
a 60s short about a startup that fired their largest customer — the one paying for 40% of revenue — and why.
visualfounder at desk. holds up a printed termination email.
voiceoverwe fired our biggest customer last year. they were forty percent of our revenue.
visualfounder turns to whiteboard. writes: 'support tickets per customer.' draws bar chart. one bar is comically larger than the rest.
voiceoverthey were also seventy percent of our support load. their requests rewrote our roadmap every quarter. we stopped building the product the rest of our customers were paying for.
on-screen70% of tickets · 40% of revenue
visualcut to founder typing the termination email. sends it. closes laptop.
voiceoverwe gave them six months notice. we offered help migrating. we lost the revenue. we did not replace them in q1. we replaced them across q2 and q3 with seven smaller customers who never asked us to rewrite anything.
visualfounder back at desk. holds up the same printed email, now folded in half.
voiceoverconcentration risk isn't an investor word. it's the reason your roadmap stopped being yours. find the customer who's eating the company and decide what you owe them.
visualwide of empty office, late afternoon.
dialoguei write one of these every wednesday. operator notes, no fluff.
they do — but only when they're specific. generic founder content has been ai-flooded; specific founder content is some of the highest-converting top-of-funnel media on the internet right now.
don't lead with the lesson. lead with the moment. the generator structures business scripts around a specific event rather than a takeaway, which keeps them from reading as 'thought leadership.'
shorts converts to email and demos best. tiktok builds founder brand fastest. reels splits the difference. the generator scales pacing per platform.
yes — sign in with google, walk through a 90-second onboarding, and start generating scripts. there's no paywall on the core generator right now. paid features may come later, but the v1 is free.
openai's gpt-4o, with a structured output schema that enforces shot-by-shot format. that means the script always comes back as labeled shots with separate fields for visual, voiceover, dialogue, on-screen text, caption, and hashtags — never as a wall of text.
90 second onboarding tunes the generator to your niche. drop one line, get a full script.